Gulf News Online Edition   
 Dubai:Monday, February 11, 2002  

Dubai to simplify Quality Award criteria
Dubai | By Rasha Owais | 11-02-2002
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Sheikh Mohammed with some of the members of the jury.© Gulf News
Some of the Dubai Quality Award (DQA) criteria will be simplified next year to enable participants to get a better understanding of its requirements, according to Mohammed Alabbar, director-general of Dubai Department of Economic Development and member of Dubai Quality Awards Supreme Committee.

Some of the Dubai Quality Award (DQA) criteria will be simplified next year to enable participants to get a better understanding of its requirements, according to Mohammed Alabbar, director-general of Dubai Department of Economic Development and member of Dubai Quality Awards Supreme Committee.

Last night, the 2001 Dubai Quality Awards, DQA Gold Category and Dubai Quality Appreciation Programme certificates were presented by General Sheikh Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and UAE Minister of Defence.


Essa Kazim, DQA coordinator-general, said some minor criteria in the DQA participation requirements would be simplified so that participants can understand it better.


Sheikh Mohammed presenting the award to Ahmed bin Brek of Citibank.© Gulf News
"For example, there are several requirements under the submission of a company's results. These must cover all the operational aspects of an organisation for five consecutive years," said Kazim.

Alabbar said more than 900 private and government establishments have benefited from the programmes of Dubai Quality Award and its services through training, self assessment and healthy competition.

DQA, Dubai Award for Government Excellence and Dubai Quality Group worked together to spread quality and excellence awareness in the society and to introduce the latest concepts and practices in management, said Alabbar.


Sheikh Mohammed presenting the award to Colm McLoughlin of Dubai Duty Free.© Gulf News
"In its seventh year, Dubai Quality Awards has endeavoured to present additional programmes and creative projects to support quality. These projects aim at making Dubai the regional symbol of quality and the centre that spreads concepts and principles of excellence in the region," he added.


"The new programme, Dubai Service Excellence Scheme, was therefore launched. It aims at spreading the culture of excellent services among retailers and services companies."

Alabbar said this programme and the series of creative initiatives were aimed at improvement and development. Dubai Quality Awards Secretariat also works with government organisations on presenting extra programmes and projects that support quality.


Sheikh Mohammed presenting the award to David Wild of DHL.© Gulf News
"The essence of quality is to take the right action at the right time. Dubai Quality Awards is a method and a tool to improve performance and practices of its participants.

"Dubai Quality Awards sets standards for companies and allows them to compare their performance, services and working methods with international counterparts.

"The award provides companies with an international model that leads and guides them to meet the requirements for developing quality and services," said Alabbar. "They are the basic measurement for customers and employees' expectations, increase of profitability and market share," he added.



   
 

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